One of my favorite activities in producing segments is capturing the essence of an organization or event, family or individual, and then transferring that to something that speaks volumes in images. It’s sort of like a picture being worth a thousand words. I put it this way: I turn your passion into lasting, moving impressions. Your passion could be for your business, or your art or your writing or your family or your kids sporting events or drama or music productions. In this case it is for Mercer Island Family and Youth Services in February. Today, I received a wonderful endorsement for this production from their director, Cindy Goodwin.
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Cindy says: “Showing a video at our fundraising breakfast took our fundraising to a higher level of professionalism. The video allowed the audience to see and feel the people our organization serves. Attendees made their donation with an emotional connection to our work. The impact of the video was incredible.”
I was pleasantly surprised to be able to interview one of my family’s favorite local sports heroes, Kasey Keller, of Seattle Sounders MLS for this compilation. It works out well when an organization hopes the essence of what they do can be visualized in a 2-5 minute video segment. I’ve created a specialized niche in this area after so many years of interviewing and compiling stories in video.
